Phone Company sues rival over pixel ad.

Rogers communications is suing their competitor Bell Mobility in Canada over ads that "disparage, denigrate, discredit, tarnish, diminish, and otherwise depreciate" its brand.  The cool thing is that the ads are done in animated pixel style!

Here's an article and here's the 'offensive' ad.

Who knew cartoons could be so upsetting?

Posted by carlsenior @ 2/5/2006 08:58  |    8


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mccow28 (Level 1 Gangster) @ 2/12/2006 18:53

Bell has a lot of ads like that. 4 that I know of. That's probably the second best one, too.
They just feel like targeting the hip pixel-artist crowd.

BruceJuice (Level 4 Mercenary) @ 2/12/2006 17:15
Hmm...I just saw a comercial for Pepsi. The Diet Pepsi was in a movie with Jacki Chan. They called for a stunt double, and they smashed a can of Diet why do the Canadians have be little crybabies? 

Rodder (Level 1 Thug) @ 2/6/2006 21:14
That's a great ad! Much better than those minimal pixel ads that have been on tv lately.

Leath (Level 2 Kukyu) @ 2/6/2006 09:57
Doesnt Pepsi do these types of commercial, targeting Coca-Cola, everytime? The pixel art in the commercial are pretty nice, they should have posted here for criticism, first, though :D

Dutrho (Level 3 Sergeant) @ 2/6/2006 06:43
I saw this ad on TV, tought it was quite nice and funny, didn't know about the lawsuit tho.

Blick (Level 7 Captain) @ 2/5/2006 21:17
I love that silence as the bunny hops along. Sometimes the funny isn't in what you say...

BruceJuice (Level 4 Mercenary) @ 2/5/2006 20:39
The ad is great. As for the lawsuit, it's sort of like two teenage girls bickering over a boy. Both companies are bickering over the love of their customers. I can easily picture the CEO's text-messaging each other with nasty messages.

iSTVAN (Level 8 Cannibal) @ 2/5/2006 19:09
Haha, quite a funny ad. I disagree with that article lawsuit though. The thought that the only reason the cheetah regurgitates the rabbit was to keep it 'G' rated. NO KILLING! But I suppose it's a double edges sword.

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